Salespeople hate to read. That's why Little Red Book of Selling is short, sweet, and to the point. It's packed with answers that people are searching for in order to help them make sales for the moment--and the rest of their lives.

Customer Rating:
Summary: Good Sales Insight
Comment: This book has some very actionable sales insight and particularly Gitomer's take on 20 ways to beat a sales slump. I also highly recommend the new "Selling to Zebras" by Jeff Koser and Chad Koser as a companion book. Good sales insight that meets today's sales environment challenges.Selling to Zebras: How to Close 90% of the Business You Pursue Faster, More Easily, and More Profitably

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Customer Rating:
Summary: Activity Management is Dead
Comment: I read the first line of the most recent review of this book and that is all it took for me to decide how I would explain what is wrong with this book. The reviewer said the book would help you make those 10 additional sales calls in a given day. This is old school thinking and so is this book. This is the very reason many people dislike sales people. They waste your time. Modern sales is about thinking first. Thinking where you fit. Thinking where you bring value. Thinking specifically what that value is. Then stay there. By doing that, you will no longer allow yourself to think of success as making 10 more sales calls in a day. It's about results. Count results, not sales calls or hours. "Did you get it done?" is all that matters. I'd rather make one meaningful call with a prospect that I know provides me with a ninty percent chance of success than 100 calls, hoping I'll find one opportunity for success. And this also is the key to work-life balance.

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Customer Rating:
Summary: Written for those who have attention deficits?
Comment: I sent this book back. It is written in bullet points and different types of fonts and in bold. It seemed to be yelling out car salesmen pitches. Good for those with attention deficits?

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Customer Rating:
Summary: Little Red Book Review
Comment: This book is well written! I love it! I'd read anything from this author. The illustrations make the book easy and fun to read.

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Customer Rating:
Summary: One great sales tool
Comment: I have used this book in the past and found it helpful. I decided to buy one for my whole sales staff. Bottom line is they all loved it. Simple answers to difficult situations and question. i would recommend this to anyone interested in selling

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