John C. Bogle, founder of the Vanguard Group of  Investment Companies, has built a $100 billion  mutual fund company on principles of candor, fairness,  and low cost. The most outspoken critic of the  mutual fund industry, Bogle speaks to the serious  mutual fund investor, both novice and seasoned, in  this straightforward assessment of an industry Bogle  himself helped revolutionize. Here he offers the  essential principles of canny mutual fund  investing, as well as caveats to protect the investor.  Readers will learn how to: Ask three critical  questions before investing. Evaluate risk tolerance and  design a portfolio to meet current financial  objectives. Develop a diversified portfolio of equity  funds, bonds, and money market funds that will  weather the market's short term variations. Apply  Bogle's eight model portfolios to achieve their own  financial goals. Always find themselves in a winning  money market fund. Protect themselves from  inflation Use index funds to effectively balance  risk/return. Anyone who is serious about mutual funds can  apply the dynamic investment principles of  Bogle On Mutual Funds to establish a  winning, long-term investment portfolio.

Customer Rating:
Summary: Bogle's the Best
Comment: Great price $01. plus shipping! This is a timeless classic for all mutual fund investors.

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Customer Rating:
Summary: An outstanding guide for investors
Comment: "There are intelligent ways to go about investing and less intelligent ways." So says John Bogle, one of the most influential money managers of the last 50 years.

Bogle was one of the leaders in making index mutual funds available to ordinary investors. Bogle's index funds, and others that followed his example, helped turn very, very ordinary investors into very, very rich investors. This book essentially explains why Bogle's investment philosophy succeeds so well.

The book concentrates on the three basic types of mutual funds: stock, bond, and money market funds; describes the three important characteristics that all investments have: risk, return, and cost; explains why different categories of assets -- stocks versus bonds, for example -- have different risk and return characteristics; and shows how to construct an intelligent, balanced portfolio that will help you meet your investment goals.

One of the keys to Bogle's strategy is the idea that, while investors don't have direct control over risk or return, they do have direct control over cost; and by choosing low-cost funds (index funds are very low cost!), investors can dramatically improve their results. One of the other keys to Bogle's strategy is the efficient market theory, which, among other things, supplies an important part of the theoretical justification for relying on passively managed index funds. Those aren't fun, sexy concepts, and Bogle's methodical discussions don't do much to make them more entertaining. On the other hand, they will help you make money if you understand and apply them, and making money through investing is both fun and sexy!

This book is over ten years old now, so it doesn't have much to say about exchange-traded funds, sector funds, or some other, recent developments in financial management, but the basic principles it describes can easily be applied to those new-fangled inventions too.

This is one of the best books I've ever read about investing.

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Customer Rating:
Summary: The single best book on investing!
Comment: If you're going to read one book on investing and one book only, this is the one! Really, you won't need any other - it's that complete and that good. Not everybody can invest in index funds, but you can and you very probably won't get a better result any other way.

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Customer Rating:
Summary: Ecellent book about mutual fund
Comment: One of the best books about mutual funds in the market even though it is over a decade old.

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Customer Rating:
Summary: Good Source of Info on Mutual Funds
Comment: I thought that this was a very thorough book on mutual funds. Bogle brings to light many things that I wouldn't have known. The only problem is it requires good concentration to get through parts of this book as it can be a bit dry at times. Very good source of information overall. I would recommend it for someone to have as a reference.

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