It doesn't take long to understand why The Wall Street Journal calls Keith Harrell "a star with attitude." Keith Harrell, a.k.a. Dr. Attitude, helps you along on your path to success. Keith is a bestselling author, performance coach, and nationally acclaimed motivational speaker recognized for his innovative and enlightening presentations to Fortune 500 companies like Coca-Cola, IBM, Microsoft, and Southwest Airlines. His bestselling book, Attitude is Everything, helped readers improve their attitudes to impact the bottom line.

In Attitude is Everything, Keith taught readers to gain control of their careers and their lives by turning positive attitudes into successful actions. But attitude is only half the equation. Once you have super motivated employees, you need them to CONNECT to the company's goals and its mission to achieve maximum success.

Success is built on connections we make with people and ideas. Whether it's connecting with customers to improve their service experience, or connecting with the strategic business plan and objectives for the coming year, the foundation for success starts with CONNECT. Here in Connect, Keith Harrell and Hattie Hill reveal the seven core competencies needed to connect individuals and organizations in order to heighten productivity and to maximize personal and professional success.

Commit to win
Open up to opportunities
Notice what's needed and do what's necessary
Navigate by your purpose
Execute ethically
Challenge your challenges
Transcend beyond your best

Customer Rating:
Summary: The Attitude to Connect
Comment: Building on our human desire to connect with others, motivational speaker Keith Harrell uses the acronym, CONNECT, to present a seven-step attitude development process for personal success.

'C'ommit to win; develop a be accountable attitude
'O'pen up to opportunities; use a change embracer attitude
'N'otice what's needed and do what's necessary; have a be aware attitude
'N'avigate by your purpose; utilize a be vision centered attitude
'E'xecute ethically; practice a be performance and integrity driven attitude
'C'hallenge your challenges; have a be responsible attitude
'T'ranscend beyond your best; with a be the difference attitude

Promoting the ideas that 'thoughts matter' and that 'success requires a personal connection', the author says you must first `care' to connect, by developing your ICARE (Intensely, Committed, Attentive, Ready, and Enthusiastic) statements. "When you have a mind-set that says ICARE, over time you will change your beliefs. Your beliefs will change your attitude. Your attitude will help change your feelings. Your feelings will help change your actions. And your actions will help you to connect." A lot of linkages before getting to the actions piece, hence the need for commitment to stay the course.

The book is easy to read and contains inspirational stories about the author and others that help to bring the points to life. Perhaps in recognition of the difficulties with developing a 'just do it' attitude, each of the seven-steps contains numerous other thoughts on attitude for a successful life. The book may be more useful for its provision of winning attitude ideas than for the structured self-help program it promotes.

Dennis DeWilde, author of
"The Performance Connection"

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Customer Rating:
Summary: Great for work
Comment: I have taken alot of notes from this book. I use the tips and have incorportated what Keith Harrell says into my daily work and home life. I think it's a great read for anyone at any stage in their life.

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Customer Rating:
Summary: Great Read!
Comment: Keith Harrell is AWESOME!! I had the pleasure of meeting him in person about a year ago at a convention that i attended in Nashville, TN. All of his material is incredible and he really helps you to think in a positive manner and to be able to share it with others!!

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Customer Rating:
Summary: Your success in life will depend on your CONNECTIONS
Comment: CONNECT is very well written and contains plenty of wisdom necessary to succeed in business as well as life.

Keith Harrell uses CONNECT as an acronym to get his points across.

C - is for commit to win. Unless there is a total commitment, most importantly with yourself, your efforts will fall short.

O - is for open up to opportunities. Too many people have a closed mindset. If you want to succeed, open to opportunities.

N - notice what is needed

N - navigate by your purpose. You need to understand and be guided by your purpose in life.

E - execute ethically

C - challenge your challenges. Don't run from your challenges. Challenge them.

T - transcend beyond your best.

Then he gives us the BE - Attitudes to go with each CONNECT point. Before you DO, you must BE and the BE - Attitudes are a good reminder of what we should be. If we simply try to do, we will not succeed. There needs to be alignment of who we are with what we do. Therefore, the BE - Attitudes.

Harrell not only gives us the CONNECT points and the BE -Attitudes, he goes into great detail explaining the importance of the points and how they effect our performance and success.

The book is filled with interesting stories that bring home the points. At the end of each chapter is a series of exercises designed to implement the theory of the book.

If you truly want to succeed in business and in life, you must connect with others. No one is an island. Keith Harrell does a great job of giving you the tools to connect. You still need to do the work yourself.

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Customer Rating:
Summary: Stop the disconnect and start connecting
Comment: Are your employees, clients, friends, spouse, children, and colleagues frequently missing your point? The root causing is likely your lack of connecting with them. Keith and Hattie have packed some valuable and practical tips in this fantastic read, grab a copy!

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